MSP Specific Training Courses for MSPs to Grow Their Business

MSP Specific Training Courses for MSPs to Grow Their Business

Day 1 – Wednesday  – June 8th
Select a session below for full details and description.

DAY 1

Wednesday – June 8th

Select a session below for full details and description.

Wednesday – June 8th, 2022

Grab your badge, your swag bag and a breakfast sandwich. Then tour our 20,000 sq. ft. facility with one of our team members. 

Wednesday – June 8th, 2022

A light breakfast will be provided

Time

CharTec Training Room

ARRC Training Room

Time

CharTec Training Room

ARRC Training Room

Join everyone in the Main Training Room for the very first Academy session and discover what to expect for the next two days of intensive MSP training.

Identify the key elements that will help you build or perfect a more profitable agreement, and discover how your offering can enhance your competitive edge

Presenter: Nick Points

Head to the vendor showcase room, fill up on coffee and have a chat with one of our vendors. Don’t forget your passport prize stamp.

Prospecting can be intimidating, but it doesn’t have to be! From the hang ups to the “I already have a provider” objections, it can be grueling to fill your sales pipeline. In this session we’re taking it back to the basics. From your prospect list, to creating your contact touch strategy, you’ll leave this session with a few more tools in your prospecting armor that you can implement the day you get back to the office!

Here’s the thing, if you don’t have something worth offering for FREE, consider it a loss! We are in an era where people have instant gratification, and yes, business owners are the same, believe it or not. During this session, you will learn what magnets are and why they must be gold. 

What you’ll learn:

  • Easy to use Formulas to SEO optimize your Lead Magnet and Blogs
  • What kind of lead magnets work for MSPs


You will walk away with a journey of your lead magnet from beginning to end with all the necessary CTAs based on the platforms and resources available to you.

If you don’t have lead magnets in place or you have them and just don’t know how to make the best use of them, join this session.

Keynote #1

Title: Beach Vibes, Not Breach Vibes

Description: Nobody wants their beach vibes ruined by a breach! Join us to learn how Breach Secure Now is helping MSPs build superhuman firewalls by looking beyond hardware and into human behavior – that’s right… no breach killing your vibe.

Keynote #2

Title: Uncharacteristically Different Cloud Solutions

Description: With cloud solutions more profitable, more consistence, and more reliable than ever, CorKat covers what makes them different and why cloud should be part of your MSP offering.

Most hiring processes are a mess because they’re not based on how human beings actually behave in the workplace. Employers spend tons of time and money trying to figure out who will be a successful employee but most often this process fails miserably. That’s why we created this session for you!
This session teaches you how DISC can help your business hire happier employees and improve communication among staff members so that everyone works better together.

The first step is recognizing the problem and we will discuss
5 major operational problems that all MSPs faced in 2021,
but will only get more problematic in 2022. Here you will
learn how to take a pro-active approach.

Presenter: Dan Martin

Join everyone in the Main Training Room for the very first Academy session and discover what to expect for the next two days of intensive MSP training.

Identify the key elements that will help you build or perfect a more profitable agreement, and discover how your offering can enhance your competitive edge

Presenter: Nick Points

Head to the vendor showcase room, fill up on coffee and have a chat with one of our vendors. Don’t forget your passport prize stamp.

Is something we hear all the time from Salespeople. “The
leads are garbage!”. “They weren’t a fit!”. “They didn’t have
a blank check ready when we showed up!”… There’s a big
problem in the Sales Industry today, too many Salespeople
are confusing Marketing and Selling. These are two different functions as it relates to the Sales Process. Marketing is to
pique curiosity and identify people who are interested, then
hand it over to Sales. This session will show you how to
take “lukewarm” Marketing prospects and convert them into
Sales opportunity!

Here’s the thing, if you don’t have something worth offering for FREE, consider it a loss! We are in an era where people have instant gratification, and yes, business owners are the same, believe it or not. During this session, you will learn what magnets are and why they must be gold. 

What you’ll learn:

  • Easy to use Formulas to SEO optimize your Lead Magnet and Blogs
  • What kind of lead magnets work for MSPs


You will walk away with a journey of your lead magnet from beginning to end with all the necessary CTAs based on the platforms and resources available to you.

If you don’t have lead magnets in place or you have them and just don’t know how to make the best use of them, join this session.

Most hiring processes are a mess because they’re not based on how human beings actually behave in the workplace. Employers spend tons of time and money trying to figure out who will be a successful employee but most often this process fails miserably. That’s why we created this session for you!
This session teaches you how DISC can help your business hire happier employees and improve communication among staff members so that everyone works better together.

This session will be a discussion of working with HAAS on agreements, working with a finance company such as Great America Leasing, along with other tips to be financially successful in the MSP.

Time

CharTec Training Room

ARRC Training Room

Are you tired of your sales people handing you excuses rather than signed Managed Service Deals? Are you not reaching the revenue goals for your Managed Services division… or just not getting there fast enough? Join this session to reveal the common mistakes that lead to countless objections, lost opportunity or very long sales cycles for your sales team…it’s possible to close the day you present at rates 40% – 60% higher than your competitors – we’ll show you how.

Presenter: Alex Rogers

A lot of small and medium-sized MSPs will tell you that marketing can be extremely frustrating, particularly when you’re just starting out and don’t have the budget to hire an agency or agency partner. But how do you know where to focus your efforts? How do you measure the impact of your marketing efforts? How do you know if what you’re doing is making a positive difference? You need to make sure that your marketing and sales strategies align and work together to achieve the highest possible results.

Head to the Vendor Showcase, chat with a vendor and grab a snack.

So, you think you have a top-notch list. It’s organic. Contacts were collected using sweat, blood, and tears. But what you didn’t realize was, your CRM is out of date. It cannot automate, score leads, predict sending and so much more. Now, your list is useless. The same can be said about having an amazing CRM without a high quality list. During this session, we will discuss why the two go hand in hand, and if you only have one, what you are missing out on.

Closing the first appointment requires a whole lot more than you might think. Let us show you how to perfect your technique to get your foot in the door for that Discovery. The Discovery is one of the most important elements of the Sales Process. Let us teach you how to dive a little deeper, and you’ll be one step closer to winning every presentation.

Presenter: Alex Rogers

The first step is recognizing the problem and we will discuss
5 major operational problems that all MSPs faced in 2021,
but will only get more problematic in 2022. Here you will
learn how to take a pro-active approach.

Presenter: Dan Martin

Are you experiencing some of the same frustrations we all have faced about Level 1 techs?

1. They’re not remotely as competent as they think they are.

2. They want to be promoted to “Net Admin” (whatever they think that title means) within 6 months.

3. Things even a junior level “Googler” should be able to look up seem elusive.

4. You end up having to go back and do the tech’s work over again.

5.  They quit within 6 to 18 months.

Maybe you’re lucky if they even stay for 6 weeks. Or maybe you’re one of the rare ones that has been lucky to keep a tech or two for a while, and you aren’t pushing your luck trying to hire another one. Maybe you’re a solo owner/operator and you fear hiring but can’t grow unless you do. Whatever your situation, hiring techs is a PITA for the average MSP. And while you might think you know why they quit (reference the situations above), I want to tell you that it doesn’t matter what your opinion is of why they quit. What matters is knowing the real reasons why they quit, or why you can’t seem to find good ones in the first place, and what you should do to mitigate that. In this session, you’ll learn the secrets I’ve employed in my own business to attract, train, and KEEP top Level 1 Help Desk employees who love what they do.

Presenter: J. Peterson

This two part session is for those who are looking to revamp their accounting department. I will walk through how our agreements are set up, costs are tracked, audits are performed, invoices are processed and finally how collections come into play. This is an in depth look at ARRCs Accounting Department and how we make each month a successful one.

BONUS: Any one who attends the workshop is entered to win Accounting sessions with Tina. 6 calls to work on your Agreements, Audits, Collections, anything to help make your accounting department successful.

–       Modern Solutions BU

–       Professional Services

–       Support Throughout the Process

–       BFG! Built for Growth

Presenter: Jim Gartner

Your Content Goes Here

Time

CharTec Training Room

ARRC Training Room

Are you tired of your sales people handing you excuses rather than signed Managed Service Deals? Are you not reaching the revenue goals for your Managed Services division… or just not getting there fast enough? Join this session to reveal the common mistakes that lead to countless objections, lost opportunity or very long sales cycles for your sales team…it’s possible to close the day you present at rates 40% – 60% higher than your competitors – we’ll show you how.

Presenter: Alex Rogers

Looking to refresh your discoveries and SHOW prospects tangible evidence that their organization needs to invest in your services before it’s too late? Join us to learn how our Baseline Employee Cybersecurity Assessment is helping MSPs highlight human security risks, and how our Breach Prevention Platform will help you remediate those risks while increasing your MRR by up to 200%.

A lot of small and medium-sized MSPs will tell you that marketing can be extremely frustrating, particularly when you’re just starting out and don’t have the budget to hire an agency or agency partner. But how do you know where to focus your efforts? How do you measure the impact of your marketing efforts? How do you know if what you’re doing is making a positive difference? You need to make sure that your marketing and sales strategies align and work together to achieve the highest possible results.

We all have that one client who needs to be in the cloud, but fear the hassle that comes with it. In this session, CorKat focuses on what the difference is between cloud providers and how to know if you client is a quality candidate for the cloud.  

Head to the Vendor Showcase, chat with a vendor and grab a snack.

Posting to social media on a consistent basis can seem like a low priority task. If you are trying to build brand awareness, this task should take precedence. But where do you start? What do you post? How often should you post? Our team has built a scheduling calendar that is so in depth, anyone without social media experience can follow it. Join our session and walk away with a templated calendar that will have you scheduling out posts months in advance, in a jippy!

Closing the first appointment requires a whole lot more than you might think. Let us show you how to perfect your technique to get your foot in the door for that Discovery. The Discovery is one of the most important elements of the Sales Process. Let us teach you how to dive a little deeper, and you’ll be one step closer to winning every presentation.

Presenter: Alex Rogers

This session will be a discussion of working with HAAS on agreements, working with a finance company such as Great America Leasing, along with other tips to be financially successful in the MSP.

Are you experiencing some of the same frustrations we all have faced about Level 1 techs?

1. They’re not remotely as competent as they think they are.

2. They want to be promoted to “Net Admin” (whatever they think that title means) within 6 months.

3. Things even a junior level “Googler” should be able to look up seem elusive.

4. You end up having to go back and do the tech’s work over again.

5.  They quit within 6 to 18 months.

Maybe you’re lucky if they even stay for 6 weeks. Or maybe you’re one of the rare ones that has been lucky to keep a tech or two for a while, and you aren’t pushing your luck trying to hire another one. Maybe you’re a solo owner/operator and you fear hiring but can’t grow unless you do. Whatever your situation, hiring techs is a PITA for the average MSP. And while you might think you know why they quit (reference the situations above), I want to tell you that it doesn’t matter what your opinion is of why they quit. What matters is knowing the real reasons why they quit, or why you can’t seem to find good ones in the first place, and what you should do to mitigate that. In this session, you’ll learn the secrets I’ve employed in my own business to attract, train, and KEEP top Level 1 Help Desk employees who love what they do.

Presenter: J. Peterson

This two part session is for those who are looking to revamp their accounting department. I will walk through how our agreements are set up, costs are tracked, audits are performed, invoices are processed and finally how collections come into play. This is an in depth look at ARRCs Accounting Department and how we make each month a successful one.

Title: D&H More than Your Standard Distributor
– Modern Solutions BU
– Professional Services
– Support Throughout the Process
– BFG! Built for Growth

Presenter: Jim Gartner

Your Content Goes Here

Head to the main lobby for dinner and then enjoy the rest of the evening playing for prizes on Blackjack, Roulette, Poker and more. 

Head to the Vendor Showcase room where a bartender, heavy appetizers and great conversation awaits.
Haven’t registered for an upcoming Academy?
Haven’t registered for an upcoming Academy?