You already own an MSP.
You've got technicians, clients, a service desk, and probably a few fires to put out before lunch.
So when someone invites you to spend $199 and two days visiting another MSP, you might have a few questions.
Why would I pay to see someone else's MSP when I already have one?
And that's before you factor in airfare, hotels, and two days away from your business.
Fair questions. In fact, they're some of the exact questions MSP owners have asked us.
Rather than give you another sales pitch about why you should attend, we thought we'd answer them.
And share what four MSP professionals told us after attending CharTec Academy.
None of them were asked to write a testimonial.
"I Already Own an MSP. Why Would I Pay $199 to See Another One?"
Because you're not paying $199 to look at our office.
You're getting access to the people, processes, and decisions behind a multimillion-dollar MSP.
CharTec Academy takes place inside ARRC Technology, an operating managed service provider in Bakersfield, California.
And when we say you're getting access, we mean it.
Want to know how our sales team handles discovery? Ask them.
Curious how we manage service delivery, projects, or accountability? Talk to the people responsible.
Wondering how our marketing team generates opportunities or how our finance department tracks profitability? Those conversations are part of the experience, too.
You'll spend two days attending business training sessions, meeting industry experts, talking with other MSP owners, and exploring how the different departments of an MSP work together.
But here's a question worth considering.
When was the last time you had the opportunity to walk into another successful MSP and ask its employees how they actually run the business?
Not watch a webinar.
Not listen to someone describe how things should work.
Actually see the operation and ask the people doing the work.
We're not suggesting you copy everything ARRC does.
The opportunity is to see another approach, challenge your assumptions, and decide what might work better inside your own company.
What Happens When You Return to Your MSP?
This is where things get interesting.
Following Academy, Josh Adcock, Director of Client Services at TechDoc, sent us an email.
"The experience exceeded our expectations and has us starting this morning with a fresh perspective and a renewed commitment to tackling the difficult questions every business faces."
But something else Josh shared caught our attention.
He explained that without the trip and the motivation it provided, his company might have continued down a path that would have taken them further away from their goals.
Academy helped them see a clearer direction.
He was also already logging into CharTec CORE to continue learning.
Think about that.
What would it mean for your MSP if two days away helped you recognize something that needed to change before another year went by?
Maybe it's your sales process.
Maybe it's how you're managing your people.
Or maybe it's realizing you've been so busy running your business that you haven't had much time to think about where it's going.
From a Different Perspective to Doing Things Differently
And Josh wasn't the only one reconsidering how his MSP operates.
Arthur Geravetyan, CEO of Integrity Technologies, sent us an email describing how Academy changed the way he thinks about running and growing his business.
"I can honestly say that Academy changed the way I think about my business. I'm already looking at how we operate and starting to restructure our MSP based on what I learned."
That's a pretty significant statement from someone who already owns and operates an MSP.
Arthur didn't just leave with a few ideas he might revisit someday.
He told us he was already examining how his company operates and beginning to make changes.
And remember that question about whether two days away are worth it?
Arthur answered that, too.
"The time was absolutely worth it, and I would definitely recommend Academy to any MSP owner who wants to take their business to the next level."
We couldn't have answered that objection much better ourselves.
"Can't I Just Learn This Stuff Online?"
Of course you can learn a lot online.
There are webinars, podcasts, videos, courses, and more MSP advice floating around the internet than anyone could possibly consume.
But there's a difference between hearing someone explain a process and being able to ask questions about how it actually works.
Derek Griffin, CEO of Bay Area TC, pointed to that difference in his feedback following Academy.
"The knowledge transfer allowed for MSPs to get their juices going for the subjects that are most affecting their businesses at that moment."
Derek appreciated the presenters, the ARRC and CharTec employees, and the opportunity to exchange experiences with other MSPs.
And that's something we believe makes Academy different.
You might attend a session about improving service delivery, then have a conversation with another MSP owner who's dealing with the same challenge.
You might discover that another company has already solved a problem you've been struggling with.
Or you might ask one of our department leaders a question that leads to an entirely different way of thinking about your own operation.
Sometimes the most valuable conversation happens between sessions.
When was the last time you had that kind of access to another MSP?
"Will My Employees Actually Use What They Learn?"
That's another fair question.
Sending employees to training is an investment. But having them return with pages of notes doesn't necessarily mean anything will change.
Diana Araiza Valenzuela, Sales & Marketing Coordinator at ITCM, shared this after attending:
"The experience left me feeling energized and excited to get back home and put what I learned into practice."
She left with new knowledge, ideas, practical tips, and connections with people facing similar challenges.
Her recommendation?
"I would definitely recommend this experience to anyone in the MSP industry!"
Now, excitement alone doesn't guarantee execution.
But consider what happens when an employee can see how another team approaches prospecting, discovery, accountability, or daily operations.
They have something concrete to compare with what they're currently doing.
And they can return with questions and ideas that might never have occurred to them otherwise.
Academy isn't just for MSP owners.
It's also for the people responsible for helping those businesses grow.
"It's Not Really $199 When You Add Travel and Time Away."
You're right.
For anyone traveling to Bakersfield, the total investment is more than the registration fee.
There's airfare, accommodations, transportation, and the time spent away from clients, employees, and family.
We're not going to pretend those things don't matter.
But the $199 Academy registration includes two days of training, access to ARRC departments and employees, industry experts, meals, networking, and evening activities.
You're not buying a two-hour office tour.
You're spending two days inside a working MSP, with opportunities to examine the business challenges you're dealing with in your own company.
And while we can't promise that attending Academy will produce a specific financial return, we can ask you to consider something.
What's the cost of spending another year dealing with the same problems?
What does it cost when your sales pipeline isn't predictable?
When your service department is busy but profitability isn't improving?
When every major decision still lands on your desk?
Or when you've invested in new technology but haven't figured out how to make it useful?
Not every MSP has the same challenges.
And not every MSP will leave Academy with the same answers.
The question is whether having access to another company's people, processes, and experiences could help you make better decisions about your own.
"Is This Just Another Event Where Someone Tries to Sell Me Something?"
We understand the skepticism.
You've probably attended industry events where the educational session turned into a product presentation before you finished your coffee.
CharTec is a business. We offer training, consulting, marketing services, and membership programs. We also work with sponsors who participate in Academy.
We're not hiding that.
But you don't have to purchase an additional program to participate in the Academy experience.
Your registration includes the training sessions, access to ARRC departments, opportunities to ask questions, and the scheduled meals and networking activities.
If you discover that one of our programs or partners could help your business, you're welcome to explore it.
If not, that's fine, too.
The goal is for you to leave with something useful, whether you ever purchase another thing from CharTec or not.
And based on the feedback we received from Josh, Arthur, Derek, and Diana, that's exactly the kind of experience attendees valued.
What Should Your MSP Be Doing Differently Next Year?
As another year approaches, it's worth asking whether your MSP is positioned to achieve the goals you've set.
Not just revenue goals.
The operational, financial, and leadership changes that make sustainable growth possible.
Here are five questions worth bringing to Academy:
1. Sales: Are you generating predictable opportunities, or are you still waiting for referrals and hoping your pipeline fills itself?
2. Operations: Can your service department support more clients without adding employees at the same rate?
3. Leadership: If you stepped away from your business for two weeks, would your team know how to make decisions without you?
4. Profitability: Do you know which clients and services are making you money, and which ones are quietly eating away at your margins?
5. AI: Are you using AI to make your business more efficient, or are you collecting subscriptions to tools nobody has figured out how to use?
These aren't questions with one-size-fits-all answers.
They're questions worth exploring with people who are working through similar challenges.
And that's exactly why we open our doors.
So, Is CharTec Academy Worth It?
We could give you another list of reasons we think you should attend.
But we'd rather leave you with what four attendees took home.
Josh returned with a fresh perspective and a clearer direction.
Arthur returned ready to restructure parts of his MSP based on what he'd learned.
Derek valued the knowledge, conversations, and access to people who understand the challenges of running an MSP.
Diana returned energized and excited to put new ideas into practice.
Four different people. Four different perspectives.
And four reminders that the value of Academy isn't limited to what happens inside our building.
It's what you do with the experience when you get back to yours.
Your Next Two Days Could Change How You Approach the Next Year.
Our upcoming CharTec Academy will take place inside ARRC Technology in Bakersfield, California.
You'll have the opportunity to explore a working MSP, meet the people behind its operations, learn from industry experts, and connect with other MSP owners and employees.
Bring your questions.
Bring your challenges.
And maybe bring a few assumptions you're willing to reconsider.
You already know how your MSP operates. Isn't it time to see how another one does?
