
The Ideal MSP Client
Marketing SuganoShare
Just as organizations decide which managed service providers they want to work with, MSPs have the power to choose which clients they are willing to take on. When you're just starting out, you might not want to turn down any prospective clients. But the truth is some customers end up being more trouble than they’re worth.
So, who is the ideal MSP client? The first answer that may come to mind is someone who pays on time and never calls with petty issues. While it’s hard to argue with that wisdom, don't rush into a decision. Consider other factors first. The good news is that those initial conversations that you have with prospective clients can give you a pretty good indication of what type of client they will be.
Consider the following factors when meeting with prospective clients to determine whether or not you will have a fruitful relationship.