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3 06, 2013

A History Lesson in Marketing Metamorphosis

By |2016-10-13T14:11:51-07:00June 3rd, 2013|Marketing|0 Comments

Before I dive into the blog, I want to tell a story. The Marketing department has a storage closet here in the building for promo items, flyers, booth, banners, etc. Admin also has a closet to hold items for Academy and internal events. Our closets didn't make sense and we weren't using them effectively. So, [...]

29 05, 2013

The Color (or Colour) of Business

By |2016-10-13T14:11:51-07:00May 29th, 2013|Marketing|0 Comments

I came across an article on Socialmedia Today a little while ago that had an awesome infographic. It talked about the role of color in marketing. We are always looking for the upper hand above our competition. Our goal is to make our brand and our image stand out from the herd. How many of [...]

14 05, 2013

Gamification

By |2016-10-13T14:11:51-07:00May 14th, 2013|Tech TidBits|0 Comments

One of my favorite sites on communication (PR Daily) posted an article on Gamification. I know, what does this mean? Well, Gamification really all started with a guy by the name of Gabe Zichermann. He is an author, public speaker, and entrepreneur. His latest work breaks down the science of how companies leverage gaming strategies [...]

6 05, 2013

Breaking Bad (Email Habits)

By |2021-10-28T07:19:00-07:00May 6th, 2013|Vendors|0 Comments

PC World was kind enough to offer a nice list of bad habits we folks in the tech world are often guilty of. When it comes to bad habits, I've usually got most of them, but in this case I'm proud to say that when it came to the section about email etiquette, I was [...]

8 04, 2013

The Death of Working from Home? How One Blogger Hopes This Isn’t a New Trend

By |2016-10-13T14:11:51-07:00April 8th, 2013|Uncategorized|0 Comments

Click for Full Image Working for a technology company has many perks. Probably my personal favorite (besides traveling around the country) is the ability to work from anywhere. While on the road, I work from my smartphone, in my hotel room from my laptop, and in an airport with my MiFi. How about [...]

3 04, 2013

Google+: A Who, What, and Why on the Social Media Platform for Your Small Business

By |2016-10-13T14:11:51-07:00April 3rd, 2013|Marketing|0 Comments

Who is Google+?: A social media platform created by Google to further bring everything that is Google (Docs, Gmail, Etc.) all into one central location. What is Google+?: A social media platform that lets you share updates with followers, customize cover and profile photos, and do pretty much everything you can on other social media [...]

26 02, 2013

Inside the Brain of a Community Manager: Part 2

By |2016-10-13T14:11:51-07:00February 26th, 2013|Marketing|0 Comments

Sculptor: Data, clients, your image; all need sculpting. You must sculpt your image, especially if you're up and coming or you have a lot of competition. People need to be able to not only identify you, but associate you with something good, like good customer service, because it will be an uphill battle if you [...]

22 02, 2013

Have Only One Throat to Choke with Vendor Management

By |2021-10-28T07:34:58-07:00February 22nd, 2013|Sales|0 Comments

When technology is running smoothly, life is good. When technology fails, then the sh*t hits the fan! As an IT support company, you live in the chaotic world of repairing broken technology, and you have developed a coolness under pressure that assures a client the problem will be fixed. Don't take your composure for granted, [...]

19 02, 2013

Inside the Brain of a Community Manager: Part 1

By |2016-10-13T14:11:51-07:00February 19th, 2013|Marketing|0 Comments

So, what is a Community Manager? A Community Manager is, above all else, someone who manages, monitors, and tackles action on behalf of the brand. He or she is the first line of defense and the first view of customer service for the brand. A community advocate, a brand evangelist, a savvy communicator, and a [...]

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