Using Campaigns to Generate Leads and Open Doors Getting your foot in the door is one of the biggest challenges marketers face. One good approach is launching regular campaigns to generate interest and leads in your offerings. CharTec adds a new campaign every month, and we go about it in a very methodical fashion. After [...]
Defining Your Offering is a Make-or-Break Step for MSPS What is your offering as an MSP? What sets you apart from the competition? Response time? Price? Tech knowledge? Perhaps it’s how your team speaks to people in plain English? Maybe you feel like you’re better at building relationships with clients. Unfortunately, that’s exactly what your [...]
How MSPs can Choose the Perfect Vertical MSPs can boost their business prospects exponentially by focusing on a specific vertical that's perfect for them. But choosing where to focus their efforts can be daunting. With so many worthwhile industries that can be targeted, and so much at stake, it can be difficult to know where [...]
We like new clients just as much as the next guy, but what happens after they come on board is what really pays the bills and keeps our company growing. Over the course of three years, a managed services agreement usually doubles, if not triples thanks to business growth, sideline projects, and a continued [...]
At our March Academy here at CharTec, Jason Rivas, the Human Resources Administrator for ARRC and CharTec, gave a talk titled; “Discussing the Coronavirus at the HR/Employer Level.” This is the second blog taken from that session, and in it, Jason goes over the internal challenges MSPs face setting their staff up to work [...]
One of the largest challenges for salespeople is selling technology. It’s intangible, certainly not sexy, and complex. Salespeople have an idea of the products they’re selling, but oftentimes they don’t know some of the nitty-gritty details a tech would know. On that same level, a tech can breeze through a Discovery because they’re highly skilled with technology; but they probably [...]
For any company transitioning to managed services, keeping your identity can be worrisome. Whether you are currently Break-Fix or managed print services, your business has been around long enough to have a reputation. Ideally, that comes along with credibility and longtime customers. So re-branding or adding services can undermine everything you’ve built in your business. [...]
by Sam Ghahremanpour Broadvoice CEO Jim Murphy and I have worked together a long time. Prior to Broadvoice, we both were involved with a consumer electronics accessories company. The business was extremely commoditized and challenging, but we overcame it by developing meaningful relationships with distributors and fully committing ourselves to their success. Our approach led [...]
Every business owner would love a strategy to reduce stress and increase productivity within the company, right? Take a quick moment to think: How does your company culture affect those who work within it? Overloaded, stressed out employees aren’t helping your bottom line. What’s worse, their stress often starts before they even clock-in. Here are [...]
When the new year of 2018 rolls around, we all want to make the most out of it. But a lot of our goals revolve around personal achievements, like getting into shape or purchasing that dream house down the street. We don’t always include workplace goals, which is a travesty. The average person spends 90,000 [...]
